Privacy Policy
LureAI, operated by SJ Infinity. Last updated: October 16, 2026.
What LureAI does
LureAI helps creators manage their Instagram presence — drafting replies and captions in their own voice, planning posts, and organizing brand deals. You connect your own Instagram account and review every reply before LureAI sends it.
Information we collect
- Account info you provide: email and profile details.
- Instagram data you authorize: your account ID and username, your media (photos and captions), and comments and messages on your content, used only to provide the features you enable.
- Access tokens for your connected Instagram account, stored securely and used only to act on your behalf.
- Content you create in LureAI: captions, scheduled posts, and the photos you upload to your gallery.
How we use it
To generate captions and replies in your voice, send the replies you approve, and show you your own Instagram activity. We do not sell your data or your audience's data, and we do not use it for advertising.
Service providers
We use trusted processors to run LureAI: Supabase (database and storage), Anthropic (AI generation of captions and replies), Stripe (payments), and Vercel (hosting). They process data only to provide their service to us.
Data retention & deletion
You can disconnect Instagram at any time in Settings, which removes your stored connection and access token. Removing LureAI from your Instagram settings triggers our deauthorize callback and deletes your connection automatically. To request deletion of all your data, email hello@lureai.app or use Instagram's data deletion request, which we honor via our data-deletion callback. We delete your data within 30 days of a valid request.
Contact
Questions about this policy or your data? Email hello@lureai.app.